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Brittany Weissler Einsmann
Brittany Weissler Einsmann
Some memories last forever.
Amelia Island is a luxury beach destination in Northwest Florida. Located on the border between Florida and Georgia., Amelia Island prefers to position themselves as a Florida beach destination with Southern hospitality. Our job was to target individuals and families with a HHI of 150,000+ seeking a luxurious vacation and convince them to come to Amelia Island.
This spec campaign was to be a multi-media approach, using print, television, digital and social. Knowing that Amelia Island has been the treasured vacation destination for generations of families and friends, we crafted the “Timeless Memories” concept. Exuding a tone of fun and whimsy, we celebrate the fantastic aspect of memories and nostalgia, because it is these vibrant details that truly flavor our lives and become what we most clearly remember on our travels. Like a big fish tale, in Amelia Island, these extravagant memories are larger than life, but become timeless and treasured. And best of all, when you return to Amelia Island, you’ll see that it is even better than you remember.